Papa Gino's & Paytronix Launch Loyalty
Papa Gino's Launches Loyalty Program with Paytronix Systems
WALTHAM, MA, January 18, 2010.
Paytronix Systems, Inc. the technology leader of restaurant loyalty solutions is pleased to announce the launch of a customer loyalty program for Papa Gino's, Inc. The program was rolled out across more than 300 Papa Gino's Pizzeria and D'Angelo Grilled Sandwiches restaurant locations.
Papa Gino's Chief Information Officer, Paul Valle, noted, "We needed a strong technology partner and Paytronix gave us the power and flexibility to run our complex, multi-branded loyalty program. They laid out clear objectives, worked well with our technology team, met key program deadlines, and delivered an exciting program for our guests. Paytronix has been a great partner."
To read the complete Press Release, please click here.
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Paytronix Personality - Steve Pizzi
Started: June 5th, 2006
Favorite Meal: Anything Italian
Hobbies: Sports and playing the guitar
Interesting Fact: I went backpacking through Europe for three weeks earlier this year.
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LIS: Free or Fee?
One of the first steps in putting together a loyalty program is choosing whether to charge the guest to participate in your loyalty program or make membership free. Each option has advantages and disadvantages. One of the advantages of a free program is that it maximizes overall participation in the program, while a fee based program pulls forward the breakeven and return on investment in the program.
This article will encourage you to think through the options and find the best choice for your restaurant
Click here to read more.
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Holiday Gift Card Report
We are busy at work completing our 2009 Holiday Gift Card Sales Analysis for each of our merchants. The results are in, and the preliminary analysis shows that the sales are rather strong.
After a down year in 2008, it appears that, overall, our merchants saw increases in gift card sales in 2009. Finance experts were predicting small gains (approx 2%) in 2009, but the average gain of our customers is closer to 10 - 15%.
We hope to complete this analysis over the next couple of weeks and have it available in early February. Congratulations to our merchants on their success!
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you for taking the time to read our monthly newsletter. I hope this has given you some insight to Paytronix as a resource for your company. Please contact us if you have any questions, we would love to hear from you.